boAt partners with Dolby to launch ‘AAVANTE Bar 4000DA’ soundbar for ₹ 14,999
Featuring an immersive cinematic experience with superior audio that elevates your TV viewing
boAt, an award-winning lifestyle consumer tech brand recognized for its high-quality audio product line of smart, stylish yet affordable, and durable ‘hearables’ and ‘wearables,’ officially announces its first soundbar packed with Dolby Atmos®. The boAt AAVANTE Bar 4000DA features Dolby Atmos and boAt’s Signature Sound that brings 200 Watts of immersive cinematic experience straight into your living room. The soundbar will be available for purchase starting midnight, tonight.
Extremely thrilled about yet another collaboration with Dolby, boAt Co-founder Aman Gupta expressed, “The ongoing pandemic has forced us to stay indoors and television has become central to entertainment. It has not only introduced the concept of work from home but also Cinema & Stadium at home. The new AAVANTE Bar 4000DA soundbar with Dolby Atmos is in line with that trend & takes the TV viewing experience to the next level.”
Taking pride in the collaboration with boAt, Mr. Pankaj Kedia, Managing Director, Dolby Laboratories, said, “We are extremely excited to collaborate with boAt to launch their new AAVANTE Bar 4000DA soundbar that takes your entertainment to the next level with Dolby Atmos. Consumers can enjoy a spectacular experience with a wide choice of Dolby Atmos content including movies, OTT original series, TV shows, sports, music, and games. Whatever kind of entertainment you love, you won’t want to experience it any other way.”
The 2.1.2-channel soundbar is boAt’s first move into the next level of audio performance delivery featuring Dolby Atmos to bring cinema-grade sound right into your living room. Dolby Atmos allows you to experience immersive sound with incredible clarity and details. It takes advantage of your device’s capabilities to unlock a truly remarkable entertainment experience with breathtaking realism.
The boAt AAVANTE Bar 4000DA features a 200 Watts speaker system enclosed within an elegant and exquisitely-styled housing with a premium finish that adds to the beauty of your home. No cinema experience is complete without powerful bass delivery. The soundbar is teamed with a powerful 60 Watts wired subwoofer to help deliver those thuds and thumps, enough to shake up your furniture.
The soundbar features Bluetooth v5.0 for quick and stable connectivity to all wireless BT-enabled devices. Additionally, using the Optical and AUX ports you can physically connect multiple audio devices too. The soundbar also features a USB port so you can plug in your pen drive with your favorite music whenever you need it. An HDMI IN port allows you to pair it to a Dolby Atmos compatible sources device such as a digital-media-player, set-top-box, game console, or Blu-ray player. The HDMI ARC port allows you to connect it directly to your smart TV where you can control the TV and the soundbar together by using a single remote.
The boAt AAVANTE Bar 4000DA is apt for multiple forms of entertainment. It offers different EQ modes such as NEWS, MOVIES, MUSIC, and 3D for a true listening experience. In short, you can now bring your home to life with a Dolby Atmos-enabled boAt AAVANTE Bar 4000DA 200 Watts 2.1.2-channel Bluetooth Soundbar.
The boAt AAVANTE Bar 4000DA will be exclusively available on boAt’s website & Flipkart for an introductory price of Rs 14,999, starting 12 am, 20th February 2021.
#1 audio player in the Indian market and 5th largest wearable brand globally, boAt was launched in 2016 by Aman Gupta and Sameer Mehta. The company’s portfolio offers well-designed, innovative and distinctive fashionable lifestyle-oriented products at attractive price points targeted at a young and widely addressable audience within India. boAt’s product range includes an extensive catalogue of headphones, earphones, smartwatches, speakers, travel chargers & premium cables, with Indian consumers’ desires and preferences at the core of its design. The home-grown Indian brand has also raised approximately $100 million from an affiliate of Warburg Pincus, a leading global private equity fund focused on growth investing in January 2021, a landmark deal for the direct-to-consumer (D2C) industry in India. The company currently has approximately 150 employees on its team across its offices in Delhi and Mumbai.
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