Maruti Suzuki plans to sell 2 lakh automatic cars in current Financial Year – FY 18-19
Maruti Suzuki, the country’s largest car maker plans to sell 2 lakh automatic cars in FY-19 as congested roads and ease of driving compels more people to choose automatic cars. The company crossed the mark of 3-lakh cumulative sale of cars with the acclaimed Auto Gear Shift (AGS) technology or Automated Manual Transmission.
R S Kalsi, Sr ED (Marketing and Sales) at Maruti Suzuki India said the auto gear shift technology is one such innovation that offers comfort and ease of driving to the customers with no compromise on fuel efficiency. “It has achieved wide acceptance among customers. Crossing 3-lakh retail sales mark within five years of its introduction is a reflection of the success and consent of the customers for the two-pedal technology. With enhanced awareness and deeper penetration, we aim to sell over 200,000 cars with AGS in 2018-19,”added Kalsi.
The contribution of cars with AGS variant to the company’s total sales has tripled since its introduction in 2014. Currently, 43% of Celerio sales are of AGS variant with 28% of IGNIS buyers choosing two pedal car and 17% of Dzire retail sales. Maruti Suzuki has worked to democratize the two-pedal technology in India. The AGS technology finds high relevance for Indian car buyers due to its affordability, efficiency and easy maintenance, claims the company.
At present, Maruti Suzuki offers AGS in seven models in its range, including bestsellers like Alto K10, WagonR, Celerio, Swift, IGNIS and Dzire. In May 2018, Vitara Brezza became the latest offering with AGS technology from Maruti Suzuki.
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