Xiaomi India launches its first Mi Organic Solid T-Shirt in India
Aims to be an enabler for sustainable and eco-friendly fashion
Xiaomi, India’s number one smartphone and smart TV brand, today announced its first all new Mi Organic Solid T-Shirt as a committed step towards providing sustainable, eco friendly fashion.
Xiaomi’s Mi Organic Solid T-Shirt is made of 100% organic cotton certified by the Global Organic Textile Standards. This ensures the cotton grown is free of any kind of pesticides. The tags on all the t-shirts are embedded with holy basil seeds which can be sown directly in the soil. Xiaomi has taken one step ahead by making sure the packaging is eco-friendly too, in a Cora Cotton bag which is made of 100% cotton. These bags too, are 100% eco-friendly and biodegradable which are washable and can be reused.
Mi Organic Solid T-Shirt will be available in two colours, black and white for INR 499 on Mi.com starting 5th November 2019.
About Xiaomi Corporation
Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is an internet company with smartphones and smart hardware connected by an Internet of Things (IoT) platform at its core.
With the vision of being friends with its users and being the “coolest company” in the hearts of its users, Xiaomi is committed to continuous innovation, with an unwavering focus on quality and efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technologies.
Xiaomi is currently the world’s fourth-largest smartphone brand, and has established the world’s largest consumer IoT platform, with more than 196 million smart devices connected to this platform, excluding smartphones and laptops. Currently, Xiaomi products are present in more than 80 countries and regions around the world and have a leading foothold in many of them.
In July 2019, Xiaomi for the first time made the Fortune Global 500 list, ranking 468th among all, and 7th in the Internet Services and Retailing category. It is also the youngest Global 500 company of 2019. Xiaomi India is the number 1 smartphone player since Q3 2017 IDC Quarterly Mobile Phone Tracker report. Xiaomi India is the number 1 Smart TV brand since Q2 2018 IDC Worldwide Quarterly Tracker.
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